The Importance of Digital Marketing for Agencies
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Competitor Marketing: Strategies to Outshine Your Rivals
1.IKEA’s “Welcome to the Independent Republic of Your Home”Response to Apple (2020) In 2020, IKEA playfully responded to Apple’s announcement
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“Do You Sell Cars?” – Elon Musk Mocks Jaguar’s New Ad and the Company Responds
British luxury automaker Jaguar unveiled its new logo on Tuesday through a vibrant branding film. The rebranding features a diverse
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The Sneaky Marketing Techniques Starbucks Uses
Starbucks has perfected the art of getting customers to pay more for coffee, even with plenty of other great coffee
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Marketing Words to Influence Decisions | Do’s and Don’ts
Words are powerful tools in marketing, directly impacting how customers feel, perceive, and respond to a brand. Using persuasive marketing
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Colour Psychology in Marketing and Branding
Different colors evoke specific emotions and associations, which can influence customer perceptions and decisions. This connection between color and feeling
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The Halo Effect: Secrets of Apple and Mercedes-Benz
halo effect is a powerful cognitive bias in marketing, where our overall impression of a person, brand, or product influences
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